MJ Lighting

MJ Lighting have developed a reputation for high quality bespoke LED lights and a willingness to work closely with designers and installers.

The brief:

MJ Lighting have developed a reputation for high quality bespoke LED lights and a willingness to work closely with designers and installers. With brands on board with MJ as diverse as the Science Museum, Nike, Jimmy Choo, Christ College Oxford, Hugo Boss, the Royal Observatory, Selfridges and the Salford Lads Club - the brand had to reflect a more up to date concept.

My job was to create a bespoke but simple site which was easy for their products to be displayed as well as a new logo. Tasks on the project included:

BRAND REFRESH

WEBSITE DESIGN AND BUILD

PRINT COLLATERAL

Outcome:

The response to the rebrand has been immense, with more business generated and a significant uplift in site traffic.

The process

As MJ Lighting had lots of amazing images of their installations, it was important to have a site that let the images do the talking. I did a simple wireframe with an e-commerce section for their products and also developed a new simple logo for them.

Wireframing and UI

The clients were great to work with and loved the first wire I did so that was easy! I worked closely with the developer to ensure the clients visions came to life. We want smooth parallax transitions between their client portfolio images. As the images were so good we made great use of them on the homepage and installation section. The e-commerce section was kept very simple with lots of white space.